25 Ideas For Your Social Media Plan

Here are some ideas to take your social media to the next level

BY CLARA LOI

Tue May 23 2023

3 min

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Whether you're just starting out or are in a creative rut, here are 25 ideas for your next social media posts.


  1. Showcase a stunning new property listing and highlight its unique features.
  2. Share a success story of a recent client's home buying or selling experience.
  3. Offer tips for first-time homebuyers, including advice on mortgage options and the home-buying process.
  4. Highlight a local neighbourhood or community and share its appealing features.
  5. Discuss the current real estate market trends and provide insights for buyers and sellers.
  6. Feature a local business or attraction that makes the area an attractive place to live.
  7. Share a before-and-after transformation of a home renovation or staging project.
  8. Provide tips on home staging to help sellers attract potential buyers.
  9. Introduce the team behind the real estate agency and share their expertise.
  10. Offer advice on how to increase home value through small improvements and updates.
  11. Create a "Meet the Agent" post to introduce yourself and your background in real estate.
  12. Share a testimonial or review from a satisfied client.
  13. Provide information on local schools, including rankings and extracurricular activities.
  14. Share a real estate market update with key statistics and insights.
  15. Offer tips for negotiating a competitive offer in a seller's market.
  16. Highlight a unique or historic property in your area and share its story.
  17. Create a post showcasing the top home-buying mistakes to avoid.
  18. Share a list of helpful resources for homebuyers, such as mortgage calculators or local service providers.
  19. Offer advice on how to prepare a home for an open house or showing.
  20. Highlight the benefits of working with a real estate agent and the value they bring to the buying or selling process.
  21. Share a list of frequently asked questions about the home buying or selling process and provide informative answers.
  22. Provide tips for navigating the process of downsizing or upsizing a home.
  23. Showcase a recently sold property and highlight the successful transaction.
  24. Offer tips for improving curb appeal to attract potential buyers.
  25. Create a post featuring a local market snapshot with average home prices, days on the market, and inventory levels.

By utilising these 25 post ideas, you can create engaging content that resonates with potential buyers and sellers, builds trust, and drives real estate success. From highlighting local market insights to sharing stunning property photos and offering valuable tips, these ideas cover a wide range of topics to keep your social media channels vibrant and informative. Remember, consistency and creativity are key to establishing a strong online presence and staying top-of-mind with your target audience. So, go ahead and leverage the power of social media to elevate your real estate business to new heights. Happy posting!

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